The Good Hotel Guide is the leading independent guide to hotels in Great Britain & Ireland, and also covers parts of Continental Europe. The Guide was first published in 1978. It is written for the reader seeking impartial advice on finding a good place to stay. Hotels cannot buy their way into the Guide. The editors and inspectors do not accept free hospitality on their anonymous visits to hotels. All hotels in the Guide receive a free basic listing. A fee is charged for a full web entry.
The Good Hotel Guide
About Us
Independent
Recommended
Trusted
Independent
Recommended
Trusted
About us
The Good Hotel Guide is the leading independent guide to hotels in Great Britain, Ireland, Continental Europe and the Caribbean. The Guide was first published in 1978. It is written for the reader seeking impartial advice on finding a good place to stay. Hotels cannot buy their entry into the print edition. No money changes hands, and the editors and inspectors do not accept free hospitality on their anonymous visits to hotels. A fee is charged for a web entry, but only those British and Irish hotels that have a free print entry are eligible to be on the website.
Readers play a crucial role by reporting on existing entries as well as recommending new discoveries. Unlike reader-review websites, which are open to abuse from unscrupulous hoteliers and guests with a grudge, these reports are carefully filtered. ‘Word of mouth in print’ is a good way of describing how the Good Hotel Guide works. When we receive a review of a hotel or B&B, the author’s name, address, and other details are carefully recorded. Nearly all the 650 hotels and B&Bs in the current Guide have been selected as a result of reader or inspector recommendations.
A reader writing to the Guide for the first time about a single hotel or B&B is listed as N1. If he or she continues to write and appear to be roughly on our wavelength, they will be upgraded to an R for regular. Finally, a few are promoted to T for ‘trusted’ because their opinions have proved to be reliable. It is from the ranks of the trusted that we recruit the Guide’s inspectors whose overnight stays, always anonymous, help to settle disagreements. The reports of inspectors and readers are stored in our database and cross-checked. The process is time-consuming and expensive but unlike TripAdvisor, it is hard for hotels or anyone else to manipulate.
What Readers Say About The Guide
88% of GHG readers say they trust us more than TripAdvisor. And over two-thirds say we are influential in their choice of hotel. They also say we are very independent. Read more
What Hotels Say About The Guide
We are highly trusted by hoteliers. The Good Hotel Guide is a mark that is meaningful for them. Read more
What Papers Say About The Guide
The media like to carry articles from us because we are independent and trusted. Read more
The Good Hotel Guide newsletter is popular with hoteliers and readers alike. See some of the prior columns here. Read more
Here’s a sample of the wide-ranging and interesting articles written by the Guide for our media partners. Read more.
Here are answers to questions not covered elsewhere. Read more
If you are a hotelier and wish to know more about the Guide, look further here. Read more
The Good Hotel Guide has its annual, highly coveted Cesar Awards for its 20 favourite hotels of the year. It also gives Editor’s Choice Awards in several popular categories. Read more
If you would like to join the Guide’s mailing list and receive our newsletters and special offers, see more here. Read more
Redeeming Good Hotel Guide Gift Vouchers
Although we are not currently selling vouchers, we are still redeeming them, see more here. Read more
The Guide has some notable sponsors. Read more
Here are some of the Guide’s suppliers. Read more
Here’s how to get in touch with us. Read more
The Team
We have a very diverse team, with many years of experience. See for yourself!
Richard Fraiman
Richard has been Chief Executive of the Guide since 2014. He is also its owner since June 2022. He is a seasoned publishing executive, having worked in a variety of corporate management roles, including as President of Time Home Entertainment Inc, the ancillary publishing division of Time Inc. He started his career at British Airways. He is an accredited facilitator (Association of Facilitators). He holds a Bachelors degree from Oxford, and an MBA from Columbia University in New York. He lives in East Finchley with his wife and two children.
Nicola Davies
Nicola Davies has worked as a fiction editor and a commissioning editor for several publishers and also as a literary agent. In recent decades she has specialised in independent hotel guides, and enjoys the excitement of researching and discovering new places. Despite many years in publishing she still suffers from ‘imposter syndrome’ – a condition exacerbated by inspecting many hotels anonymously.
Jane Knight
Travel editor of The Times for a decade and deputy travel editor for five years before that, Jane Knight has long lost count of the number of hotels she has stayed in. Now working as a freelance writer, editor, content strategist and consultant, she continues to delight in unearthing amazing places to stay.
She has visited hotels that were so new when she arrived that they resembled building sites and snagged rooms at Raymond Blanc’s Le Manoir aux Quat’ Saisons.
In a career spanning more than three decades, she has written for most UK nationals and glossies; she also edited The Sunday Times Travel Magazine.
Her recent articles can be found in The Telegraph https://www.telegraph.co.uk/authors/j/ja-je/jane-knight/ , The FT Jane Knight (ft.com) and Condé Nast Traveller https://www.cntraveler.com/contributor/jane-knight, as well as The Mail, The Guardian and The Independent. She is also responsible for travel news at The British Travel Journal (https://britishtraveljournal.com/author/jane-knight/) and contributes to online websites such as Relais & Châteaux, https://www.relaischateaux.com/us/magazine/author/jane-knight. More details of her work can be found at https://www.linkedin.com/in/jane-knight-0a459619a/?originalSubdomain=uk
Kate Quill
Kate Quill has worked as a writer and editor on top magazines and newspapers since 1991, including many years as a staff journalist on The Times – where she was a commissioning editor on travel – and The Daily Telegraph. Her freelance writing has covered subjects ranging from travel and interior design to the art and antiques business. She lives in West London.
Rose Shepherd
Rose Shepherd, who previously worked for the Good Food Guide, is an experienced magazine and travel journalist writing for amongst others, the Sunday Times magazine and the Times as well the Independent. She has written several books – most recently on Henry VIII and Sherlock Holmes’s London and is a Saga Magazine’s books editor.
Bonnie Friend
Bonnie is our Online Editor, writing on behalf of the Guide and looking after our social media. Having trained as a journalist after university and worked in travel for more than 10 years, she’s travelled to some of the most beautiful hotel and spa destinations. She has also written for local and national publications as has also worked in senior management roles in content marketing and consumer publishing agencies as well as in house for leading travel companies in the UK.
Mark Hodson
Mark Hodson is responsible for online marketing strategy. He began his career as a journalist and was a travel writer for The Sunday Times for 15 years. Since 2006, he has been working with travel companies, consulting on search engine optimisation, and he runs a series of online training courses for the Association of Independent Tour Operators.
Vince Nacey
Vince Nacey has been Computer Consultant to the Good Hotel Guide for nearly ten years, working on the back-end systems that ensure invoicing, guide orders and website offers work smoothly and respond to the changing needs of the business. He has also spent the last thirty years as computer consultant to companies including JCDecaux Airport, The Central Office of Information and BBC Worldwide.
Stuart Sutch
Stuart Sutch is an award winning graphic design artist with over a decade of commercial experience since he graduated with a first class BA (hons) degree in 2009. He has designed all of the most recent editions of the Guide. He has worked in a variety of industries from education and travel to music and video games.